Making a Magazine Front Cover 1

Evaluation

Font

Because of the Style of the magazine, I have used a sans serif font to convey the seriousness of the magazine. I have tried to continue this theme with the main cover photo. This is a photo of Steve Jobs that has been altered to be only 2 colours. I have used a black colour and a cream colour, as this is a very professional and stylish looking format. i have used the colour blue for all of the boxes, as this is a very male oriented colour and the magazine is about tech, which is stereotypically a male dominated area. To contrast the blue boxes, I have used white writing that stands out.

Features

I Decided to include 5 stories, a special mention and the date of issue. I decided not to include the price of the magazine on the front cover as i believed that this would take away from the aesthetic I was aiming for. The Special mention about Technology week was so that the cover photo would actually be relevant since this was a lifestyle magazine. if i had not included this, then i Feel that the issue would not follow the brief I was given. I have included 5 stories, each are a different size and about a different branch of Technology, but each have specific key features, such as the white font which is all the same, and the title being underlined. The titles are written in such a way that is makes the reader think about what they are reading and form their own ideas on the topics in question. The main story is also Deliberately controversial to make people get thinking and talking about it.

Masthead

The target audience for my magazine is people from 16-25. This is because people of this age will have a lot of technology that will have a huge impact on their lives, be it at university, jobs, or social media devices for communication.

The Masthead itself is meant to be simple and geometrical in terms of shape and design. The Blocky and straight aesthetic work well with people of this age. they wont have time to decipher a complex masthead and stories, so it needs to be simple.

Shapes

All of the boxes are straight and blue, this was to crate a consistent theme within the cover and make the boxes feel like they should be there. The masthead is also stationed between two parallel blue lines which are reminiscent of lines on a piece of paper. I used this as it gives the magazine a more personal touch, that makes it seem more relevant and appealing.

Brand identity?

I have attempted to create brand identity through the use of colour and font, although i'm no sure if it worked well enough. there is a clear theme, but it is hard to say whether an identity had been created unless there is multiple issues. I do believe however, that if more issues of this magazine could be created, then an identity would form.

How i've created Representation?

The colour scheme I have used, is very relaxed and not bright. This is because of the audience the magazine is aiming for. Somebody reading this would be very busy and rushed, so a chilled magazine would suit their lives  better. Also, thinking about the theories of Curran and Seaton, i have responded to the "concerns" of the audience by talking about thinks like Battery life.

This would be a very realistic issue for someone who spends a lot of time on their phones an technology. this makes the magazine more relevant to people of  younger age, who rely on technology. Steve jobs is also a very relevant figure, as he has been very influential to technology and popular culture in the past few years.